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  • Arjo – Global supplier of medical devices

Transforming complex processes into universal educational and promotional tools for international audiences.

Designing educational materials and animations for Arjo's internal communications.

Services:
Industry:
Medical industry.
Scope of work:

Design of printed materials
Production of informational animations
Video recording and editing

Arjo is a global provider of devices, systems and services that improve the quality of life for people with reduced mobility and address age-related health issues.

We had the opportunity to work on projects in two of the company's internal communication channels: preparing a range of printed materials and handling the production of training animations. Our work's results were to remain in line with the brand's communication guidelines so that they could be used worldwide.

In the case of animation, we had significant creative freedom. This was the first time Arjo used animated characters representing the company's employees.

We started by designing static storyboards illustrating the company's internal processes and various teams. These static images were then brought to life through 2D animation.

We focused on the recipients of our work's results —who they are, their roles in the company, and how they will interact with what we will prepare.

Arjo has one of the best-structured and defined marketing communications strategies, supported by a comprehensive corporate identity book - which formed the basis of our work.

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